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Past Issue

ZIBEMR VOLUME - 03 ISSUE - 01 (JAN., 2013 )

SR. NO.

CONTENTS

PAGE NO.

1.

AN EMPIRICAL STUDY ON FACTORS INFLEUNCING STUDENT PURCHASE BEHAVIOUR IN HYPER MARKET
S.P.KARUPPASAMY PANDIAN, S.P. NIVETHA VARTHANI

1-9

2.

 SOME ASPECTS OF CHILD LABOR IN INDIA
K.V.S.N. JAWAHAR BABU, P.TARANGINI

10-15

3.

A STUDY ON CELEBRITY CHARACTERISTICS AND CONSUMER ATTITUDE TOWARDS CELEBRITY OF   POMMYS NIGHTIES ADVERTISEMENT WITH SPECIAL REFERENCE TO RAJAPALAYAM TOWN
N.MUTHUKUMAR, DR.M.JEYAKUMARAN

16-24

4.

DIVIDEND BEHAVIOUR OF AUTOMOBILE COMPANIES IN INDIA: AN EMPIRICAL STUDY
DR. D. P. WARNE, PINKI INSAN

25-33

5.

INFLUENCE OF ELECTRONIC WORD OF MOUTH ON HIGH VALUE PRODUCT’S PURCHASE DECISION
SUNITA KUMAR, SHIV ONKAR, DEEPAK KUMAR

34-43

6.

RURAL WOMEN ENTREPREURSHIP IN ANDHRA PRADESH
DR.SREENIVASA RAO BEHARA, DR.K.NIRANJAN

44-48

7.

REVIEW OF TRAINING & DEVELOPMENT PRACTICES: THE CASE OF AN INDIAN MANUFACTURING ORGANIZATION
PROF. SOUMI RAI

49-62

8.

A STUDY ON FINANCIAL PERFORMANCE OF Dr. REDDY’S LABORATORY Ltd. FROM 2009 TO 2012
M.GANGU NAIDU, DR. ISRAEL RAJU VURAM

63-75

9.

THE IMPACT OF INWARD FDI AND FOREIGN OWNERSHIP ON THEPERFORMANCE OF INDIAN MULTINATIONAL FIRMS
HARSHIKA GABBAD, ANKIT LADDHA, DR. G.D GIDWANI

76-84

10.

LIFESTYLE AND PSYCHOGRAPHICS -A REVIEW OF APPLICATION IN BEHAVIOUR FINANCE
DR. A.SOMU,  M.A.VIJAYA

85-89

11.

SOCIO-ECONOMIC CONDITIONS OF AUTO-RICKSHAW DRIVERS -A STUDY WITH SPECIAL REFERENCE TO VALPARAI REGION
DR.K. SINGARAVELU

90-96

12.

A STUDY ON COMMODITY DERIVATIVE MARKET AND ITS IMPACT OVER SPOT MARKET WITH SPECIAL REFERENCE TO SELECTED AGRICULTURAL PRODUCES IN INDIAMR.
P.PERIASAMY, DR. R.SATISH

97-107

13.

STUDY ON SATISFACTION LEVEL DERIVED BY THE USERS OF PANTENE SHAMPOO IN WESTERN MAHARASHTRA
DR. PRIYA ANAND IRABATTI, PROF. ANAND SURESH IRABATTI

108-116

14.

IMPACT OF INDUSTRIAL POLICY ON FIRM PERFORMANCE OF UTTRAKHAND: AN EMPIRICAL STUDY
PRAVEEN KUKRETI, DR. D. S. CHAUBEY

117-132

15.

ENVIRONMENTAL EDUCATION AWARENESS AMONG SENIOR SECONDARY SCHOOL STUDENTS
DR. (MRS.) VIPINDER NAGRA, MS. BALJEET KAUR

133-141

16.

ROLE OF FINANCIAL INSTITUTIONS IN PROMOTING MICROFINANCE-A CASE STUDY OF NABARD
MR. KAFEEL AHMED

142-150

17.

COMPETITIVE ADVANTAGE- A WAY TO KILL YOUR COMPETITORS
DR. AJAY KUMAR SHARMA

151-170

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