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SR. NO.
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CONTENT PAGE
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PAGE NO.
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1
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A COMPARATIVE STUDY OF TV AND INTERNET ADVERTISING IN THE CONTEXT OF EMOTIONS PARAMETER
FARAZ AHMAD
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1-8
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2
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HIGHER EDUCATION IN INDIA – A BRIEF OVERVIEW
AJEENKYA D. Y. PATIL, DR. GAGANDEEP NAGRA, DR. R GOPAL
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9-13
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3
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KNOWLEDGE AND ATTITUDE URBAN AND RURAL SCHOOL CHILDREN ON “AKSHARA DASOHA YOJANA” IN SELECTED SCHOOLS AT MANGALORE
MR. VALLESHA. R. SHETTY
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14-21
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4
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EXAMINING CSR PRACTICES AMONG COMPANIES IN DIFFERENT SECTORS IN THE U.S. AND INDIA
MS. ADITI ACHARYA, DR. O.P. GUPTA
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22-36
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5
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MOBILE CUSTOMER RELATIONSHIP MANAGEMENT - A COMPETITIVE TOOL
DEEPTI SHARMA, MAMTA RANGA
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37-42
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6
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ANALYSIS OF CONSUMER’S PREFERENCES TOWARDS THE TELECOM SECTOR
DR. GAGANPREET
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43-52
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7
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CORRUPTION SLIDE DOWN ECONOMIC PROGRESS
KALPANA HOODA
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53-65
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8
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BRAND AWARENESS OF CONSUMER DURABLES IN RURAL INDIA WITH SPECIAL REFERENCE TO EASTERN RAJASTHAN
DR. KAVALDEEP DIXIT, DR. PRIYANKA SHARMA
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66-78
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9
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TO STUDY THE AWARENESS OF FINANCIAL INCLUSION AMONG THE RURAL PEOPLES WITH SPECIAL REFERENCE TO INDORE DISTRICT
PRIYANKA SHARMA, SANJAY SHARMA,DR.V K GAUTAM
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79-105
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10
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DETERMINANTS OF TOURIST SATISFACTION IN BHUTAN: A MICRO LEVEL ANALYSIS
DR. ELANGBAM HARIDEV SINGH
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106-119
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11
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DRIVING FORCES OF ENTREPRENEURSHIP: A STUDY OF SMALL SCALE ENTERPRISES IN CHITTOOR DISTRICT OF ANDHRA PRADESH
MR. B. NAGESWARA RAO, DR. B. AMARNATH
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120-130
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12
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EMERGING HRM INTERVENTIONS FOR WORK-LIFE BALANCE: AN EMPHRICAL STUDY OF WORKING MOTHERS
SAHANA MAIYA, DR. M.M. BAGALI
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131-143
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13
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FACTORS INFLUENCING OUTLET SELECTION OF BAKERY PRODUCTS A STUDY CONDUCTED IN KERALA
NEMAT SHEEREEN S, DR.ZAKKARIYA K A
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144-155
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14
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A STUDY ON FINANCIAL PERFORMANCE OF CEMENT INDUSTRIES IN TAMILNADU (2009 TO 2013)
A. ALEX ARUL, DR. N. KATHIRVEL
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156-168
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