VOLUME - 01 ISSUE - 03 ( JULY , 2011 )

S.NO	CONTENTS	PAGE NO
1.	DOES ORGANIZATIONAL CULTURE INFLEUNCE FIRM PERFORMANCE IN MALAYSIA? DR. WAN FAUZIAH WAN YUSOFF	1-12
2.	THIRD PARTY ADMINISTRATORS (TPAs) IN INDIA:AN INSIGHT INTO ROLE DEFINED AND ROLE PLAYED WITH REFERENCE TO IRD DR. SUMNINDER KAUR BAWA, RUCHITA VERMA	13-25
3.	FACTORS AFFECTING EVALUATION OF ONLINE SERVICE QUALITY MS. POOJA JAIN, DR. NARENDER KUMAR	26-33
4.	ROLE OF NABARD IN POVERTY ALLEVIATION: AN EMPIRICAL STUDY OF UTTAR PRADESH DR. (MRS.) TWINKLE PRUSTY, ASHISH KANT CHAUDHARI	34-48
5.	MICROFINANCE PERCEPTION – A STUDY WITH SPECIAL REFERENCE TO SALALAH, SULTANATE OF OMAN DR. M. KRISHNA MURTHY, S.VARALAKSHMI	49-60
6.	IMPACT OF ACQUISITION ON CORPORATE PERFORMANCE IN INDIAN MANUFACTURING SECTOR DR. BABLI DHIMAN, MR. BILAL A. PARRAY	61-81
7.	GLOBALIZATION OF HIGHER EDUCATION THROUGH FDI: A STEP TO BE TAKEN OR NOT IN INDIA?? MRS MEENAL LODHA 'NE SUKHLECHA, DR MAMTA JAIN	82-95
8.	OCCUPATIONAL HAZARDS AMONG MALE AND FEMALE SEWING MACHINE OPERATORS IN A GARMENT MANUFACTURING UNITS NALINI CHANDRA, RAZIA PARVEZ	96-100
9.	E-TAILING IN INDIA: ITS ISSUES, OPPORTUNITIES AND EFFECTIVE STRATEGIES FOR GROWTH AND DEVELOPMENT DR. SUMAN KUMAR DAWN, UTTIYA KAR	101-115
10.	CONCEPTUAL & CONTEXTUAL DIMENSION OF BRAND EQUITY U. THIRIPURASUNDARI, DR. P. NATARAJAN	116-128
11.	IMPORTANCE OF QWL: WITH SPECIFIC REFERENCE TO TCS CHARU MOHLA	129-138
12.	CHALLENGES AND STRATEGIES FOR SUCCESSFUL AIRLINE OPERATION T. SUGANTHLAKSHMI	139-150
13.	THE IMPACT OF BOSS PERSONALITY AND STYLE ON EMPLOYEE PERFORMANCE AND ATTITUDE TOWARDS WORKPLACE DR. VINITA SINHA	151-161
14.	BRAND LOYALTY AND LIVERAGABILITY: AN EMPIRICAL STUDY ON SOME SELECTED BRANDS OF SOAP MRINAL KANTI DAS	162-172
15.	BRAND IMAGE – A STUDY REVEALING THE CONSUMER’S PRIORITY WHILE PURCHASING MOBILE HIMANSHU TIWARI	173-184
16.	MEDICAL TOURISM IN INDIA: ISSUES, OPPORTUNITIES AND DESIGNING STRATEGIES FOR GROWTH AND DEVELOPMENT DR. SUMAN KUMAR DAWN, SWATI PAL	185-202

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