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ZIJMR VOLUME - 06 ISSUE - 1 (JAN.,2016)

ZENITH INTERNATIONAL JOURNAL OF MULTIDISCIPLINARY RESEARCH

ZIJMR, VOL. 6 ISSUE 1; JANUARY 2015; ISSN 2231-5780 

SR. NO.

CONTENT PAGE

PAGE NO.

1.       

THE PRACTICES AND CHALLENGES OF INTEGRATED MARKETING COMMUNICATION IN ETHIOPIA: COMPANIESAND MEDIA INSTITUTIONS PERSPECTIVE
GIRMA TILAHUN WELDEHAWARIAT, DR. B.B. SINGLA

1-14

2.       

PERCEIVED PROCEDURAL JUSTICE AND ITS RELATIONSHIP WITH ORGANIZATIONAL COMMITMENT
SHIKUR AHMED, NAVJOT KAUR (PROF) 

15-29

3.       

THE FUSION OF RETAILING AND E-TAILING – KEY TO OMNICHANNEL RETAILING’S SUCCESS
DR. S. GANAPATHY, R. MUGESH KANNAN 

30-39

4.       

GROWTH AND DEVELOPMENT ANALYSIS OF COMMERCIAL BANKS IN ETHIOPIA: USING A CERTAIN PARAMETERS
TILAHUN MEHARI ANTENEH, DR. A.S. CHAWLA 

40-57

5.       

USE OF SOLAR ENERGY (THE STRATEGY FOR FUTURE AND WAY TO PROSPERITY)
DR. BHISHAM KAPOOR,  MR. VINOD SONI 

58-63

6.       

STATUS OF WORKING WOMEN IN MANIPUR UNIVERSITY
ARAMBAM BEBINA DEVI 

64-67

7.       

TEACHERS’ AND STUDENTS’ PERCEIVED CAUSES OF RELUCTANCE TO WRITING
TESHOME TOLA,  PROF. PRASANNA SREE

68-78

8.       

DETERMINANTS OF COMMERCIAL BANKS PROFITABILITY: EMPIRICAL EVIDENCE FROM ETHIOPIA
TILAHUN MEHARI ANTENEH, DR. A.S. CHAWLA 

79-89

9.       

WORK-FAMILY CONFLICT: A CASE STUDY OF WOMEN FISH VENDORS IN KANYAKUMARI DISTRICT
C.SURESH, DR.V.B.USHA 

90-98

10.   

UNDERSTANDING THE EFFECT OF EXCHANGE RATE OF US DOLLAR AND POUND STERLING ON THE INDIAN RUPEE
DR. SANJIB KUMAR PAKIRA 

99-105

11.   

INFLUENCE OF FOREIGN INSTITUTIONAL INVESTMENTS ON INDIAN ECONOMY
MR. ARJUN B.S 

106-109

12.   

STUDY OF PERSONALITY HARDINESS IN RELATION TO GENDER, LOCALITY, ORGANISATIONAL SET-UP AND MARITAL STATUS
DR. RAMANDEEPKAURSIDHU, MR. BALVIR SINGH 

110-115

13.   

WAR AS THE MOTIVATION FOR SCIENTIFIC KNOWLEDGE
ARUN DATTA 

116-118

14.   

THE RECONCILIATION OF NEOCLASSICAL ECONOMIC THEORY AND THE DEPENDENCY THEORY OF FOREIGN DIRECT INVESTMENT USING DISAGGREGATED ECONOMY: THE CASE OF NIGERIA
DR. NNAEMEKA NATHANIEL OBASI 

119-138

15.   

AN ANALYSIS OF VEGETABLE SUPPLY CHAIN IN ARUSHA REGION, TANZANIA
MARTIN MATHIAS DOME, SADANANDA PRUSTY 

139-167

16.   

ALITASH NATIONAL PARK AND LOCAL LIVELIHOODS IN QUARA OF NORTH-WESTERN ETHIOPIA: THE NEXUS
GENANEW AGITEW, KIBROM ADINO AND ASSEFA ABELIENEH

168-178

17.   

WOMEN’S WRITING IN GUJARATI: SOME OBSERVATIONS
DR. DARSHINI DADAWALA 

179-184

18.   

EDUCATION SYSTEM AND ‘MAKE IN INDIA’ INITIATIVE: A  WAY TO GO
DR.  SHABANA A. MEMON 

189-194

19.   

ROLE CONFLICT AND COPING STRATEGIES OF WOMEN MANAGERS IN HIGHER EDUCATION IN KERALA
DR. MOLY KURUVILLA, SEEMA S P 

195-205

20.   

AN EMPIRICAL RESEARCH INTO ASSOCIATION BETWEEN PERSONALITY TRAITS AND MOOD STATES OF AN INDIVIDUAL
VIJAY KURIAKOSE, MRS. RASHMI M.B 

206-216

21.   

A CRITICAL ANALYSIS OF CORPORATE SOCIAL RESPONSIBILITY (CSR) AS A PUBLIC RELATIONS (PR) TOOL FOR SUSTAINABLE DEVELOPMENT: A CASE OF JHARKHAND
JANNES PUNITA 

217-221

22.   

THE CREATION OF KHALSA (1699)
DR. GURPREET KAUR BRAR, DR. DHARAMJIT SINGH 

222-229

23.   

ZAFARNAMA- AN EPISTLE OF VICTORY & ITS IMPACTS
  DR. GURPREET KAUR BRAR, DR. DHARAMJIT SINGH 

230-235

24.   

AN IMPACT OF MOLECULAR MIXOLOGY – A SURVEY
VIKAS MOHAN

236-246

25.   

ROLE OF HR AND HRD PRACTICES IN JOB SATISFACTIONIN PUBLIC SECTOR BANKS
DR. TRAPTIPANDYA, DR.NEETIMATHUR,MR. HIMANSHUMATHUR

247-260

26.   

CUSTOMER PERCEPTION OF PRODUCT VALUE AND CUSTOMER SERVICES IN ONLINE MARKETING COMPANIES – AN EXPLORATORY STUDY
DR. J. MOHAN RAJ, MR. S. BHARATH

261-265

27.   

THE STUDY LEGAL ASPECTS OF TRADE IN ETHIOPIA
NITA K. SOLANKI, JIGNESH N. VIDANI 

266-284

28.   

THE DYNAMICS OF AGRICULTURAL BASED LIVELIHOODS STRATEGIES IN RESPONSE TO LAND: THE CASE OF QUARA DISTRICT IN  NORTH-WESTERN ETHIOPIA
GENANEW AGITEW, DEGSEW MELAK, SISAY YEHUALA & HAIMANOT ATINKUT 

285-293

29.   

AN OVERVIEW OF FLOOD MANAGEMENT
DR.A.THILAGARAJ

294-301

30.   

THE ATTITUDES OF TOURISTS TOWARDS THE ECO-TOURISM ATTRIBUTES OF SIMIEN NATIONAL PARK, ETHIOPIA
  DR.PUJARI KRISHNAIAH

302-308

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