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SR. NO.
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CONTENTS
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PAGE NO.
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CROSS COUNTRY ANALYSIS OF DIFFERENTIALS IN GROWTH RATE OF INCOME
DR GURINDER JIT SINGH BHULLAR
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1-10
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INDIA’S EMPLOYMENT TRENDS SINCE NINETIES
DR. PREETI SINGH
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11-19
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PERFORMANCE OF THE YIRGACHEFFE COFFEE FARMERS COOPERATIVE UNION (YCFCU) OF ETHIOPIA IN EXPORT TRADE - A CASE STUDY
PROF S.NAKKIRAN, GETACHEW GOBBENA
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20-27
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CONSUMER ATTITUDE TOWARDS GUERRILLA MARKETING STRATEGY WITH SPECIAL REFERANCE TO COIMBATORE CITY - AN ANALYTICAL STUDY
D.KOKILA
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28-40
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STUDY ON WELFARE MEASURES FOR EMPLOYEES IN A MANUFACTURING COMPANY
AJITH SUNDARAM
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41-69
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DETERMINANTS OF FARM PRODUCTIVITY IN ORGANIC AND INORGANIC FARMING SYSTEM
S.PADMA ANNAKAMU, DR.M.MANONMANI
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70-75
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SHG-BANKING LINKAGE PROGRAMME IS A TOOL FOR SOCIO-ECONOMIC EMPOWERMENT OF WOMEN: AN EMPIRICAL ANALYSIS
DR. KASAMSETTY SAILATHA, DR. S. VENKATESH
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76-89
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E-COMMERCE: CHALLENGES AND OPPORTUNITIES FOR DEVELOPING COUNTRIES
MS. HEMLATA GOSWAMI, MS. SUMIT NARWAL
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90-99
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NEW PRODUCT CONCEPT DEVELOPMENT OF SHAMPOO WITH 5 PS OF MARKETING MIX
KHAWAJA MUBEENUR RAHMAN, DR. ROSHAN KAZI
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100-108
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PARTICIPATIVE MANAGEMENT & ORGANIZATIONAL COMMITMENT -A CASE STUDY ON JUTE MILLS IN WEST BENGAL
DR YOGESH MAHESWAR
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109-122
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A STUDY ON THE EFFECT OF MARKETING STRATEGIES ON PERFORMANCE IN PAPER INDUSTRY
DR.M.THIAGARAJAN, C.PRABU, J.RAMESH
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123-132
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RELATIONSHIP BETWEEN EVA AND MVA: AN EMPIRICAL ANALYSIS OF INDIAN PHARMACEUTICAL INDUSTRY
DR. VARSHA VIRANI
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133-148
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INVESTMENT INFLOWS TO FOSTER ECONOMIC DEVELOPMENT
HEMALATHA RAMAKRISHANAN
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149-168
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DELAY IN CONSTRUCTION PROJECTS
DR. M. J. KOLHATKAR, ER. AMIT BIJON DUTTA
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169-174
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GREEN MARKETING – A NEW MARKETING MANTRA
DR. SANJAY R. AJMERI
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175-185
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FINANCIAL PERFORMANCE EVALUATION OF TELECOMMUNICATION COMPANIES-A COMPARATIVE STUDY OF THE SELECTED COMPANIES IN INDIA
KOKILA H S
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186-192
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GROWTH AND STRUCTURE OF SMALL SCALE INDUSTRIES IN KURNOOL DISTRICT, A.P, INDIA
J.SREENIVASULU
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193-204
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ANALYSIS OF GROWTH OF IMPORTS OF AUTOMOBILE INDUSTRY IN INDIA
JIMMY CORTON GADDAM
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205-215
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RURAL MARKETING IN INDIA: OPPORTUNITIES AND CHALLENGES
Dr. RANJANA SHARMA
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216-224
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FACTORS AFFECTING REPURCHASE INTENTION OF CUSTOMER IN TOURISM INDUSTRY
MRS. VETO DATTA, PROFESSOR DR.S.VASANTHA
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225-231
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A COMPARATIVE STUDY OF PROFITABILITY IN INDIAN BANKING INDUSTRY
T. A. JAYACHITRA, DR. K.T. GEETHA
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232-246
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CORPORATE SUSTAINABILITY IN THE STRUCTURAL CHANGES (A CONSTRUCTIVIST GROUNDED THEORY RESEARCH)
SREEMATHI.D
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247-252
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A STUDY OF CONSUMER BEHAVIOUR OF PRIVATE LABELS IN ORGANISED RETAIL IN FARIDABAD
DR.SANJAY VASHISTHA, DR. SHILPA GOEL, PROF. VINAY JHA
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253-262
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ECONOMICS OF AGING AND HEALTH CARE: A STUDY ON VAPPANKULAM VILLAGE IN SIVAGANGAI DISTRICT
S. CHANDRALEKA, C. RENUKA
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263-275
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INTERNATIONAL MANAGEMENT: MOTIVATION & LEADERSHIP
DR. ABHISHEK GUPTA
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276-284
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POST AL DEPOSIT SCHEME – A SWOT ANALYSIS
DR SANTOSH KUMAR TRIPATHI
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285-297
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