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VOL.4 ISSUE 3 MARCH 2014, ISSN 2249-8834
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SR. NO.
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CONTENT PAGE
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PAGE NO.
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1.
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COMPETITIVE PRESSURE AND CUSTOMER SATISFACTION - A CASE STUDY OF PATIENT SATISFACTION LEVEL OF NABH ACCREDITED HOSPITALS IN JAIPUR
DR. KSHAMA AGARWAL, KOMAL PALIWAL
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1-13
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2.
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THEORIES OF SERVICE QUALITY MANAGEMENT: A REVIEW
PROF. SAMEER KORANNE
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14-27
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3.
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IDENTIFYING INFLUENCING FACTORS AFFECTING CONSUMER BEHAVIOR IN PURCHASE OF A PASSENGER CAR
MEDHA TADPATRIKAR
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28-33
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4.
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A STUDY ON EMPLOYEE EXPECTATION AND SATISFACTION TOWARDS ORGANIZATIONAL CLIMATE WITH SPECIAL REFERENCE TO ATHIVINAYAKAR WIRES (P) LTD, COIMBATORE
MRS .R. ANITHA
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34-51
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5.
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THE ASSOCIATION BETWEEN ADVERTISING, PROFIT AND SALES VOLUME OF BEVERAGE COMPANIES IN INDIA
AMRITA BAID MORE, DR. DEEPAK TALWAR
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52-58
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6.
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ANALYSIS OF RISK- RETURN RELATIONSHIP: A STUDY OF INDIAN MARKETS USING CAPM
NAMITA JAIN, SHIVALI DHAMEJA
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59-68
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7.
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GREEN MARKETING OR MEAN MARKETING
AREEMA PANDEY
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69-75
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8.
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EXCITEMENT IN INDIAN STOCK MARKETS (BSE AND NSE) EXIT POLLS AND STATES ELECTION RESULTS
DR. I FRANCIS GNANASEKAR, E RAJESH
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76-83
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9.
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STUDENT FINANCING: A DOOR TO DREAM
AARTI DEWAN, DR. RUCHI MALHOTRA, DR. REKHA GOEL
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84-99
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10.
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TEAM WORK – AN IT’S VOICE: A FIELD STUDY
K. THIRUMALAISAMY, V. SELVAKUMAR, C.MOHANRAJ
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100-102
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11.
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RISK MANAGEMENT FOR INVESTORS IN STOCK MARKET
DR NARESH KUMAR, MANISH DADHICH
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103-108
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12.
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A STUDY ON FINANCIAL ANALYSIS OF TATA MOTORS LTD.,NAVI MUMBAI INDIA
DR. G. PRABHAKARAN, MISS. J. NAZIRIN BANU
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109-120
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13.
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TO IDENTIFY THE CORRELATION BETWEEN AWARENESS LEVEL AND CONSUMPTION PATTERN OF CONSUMER GOODS AMONG THE RURAL CONSUMERS
DR SONIA
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121-132
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14.
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CUSTOMER RELATIONSHIP MANAGEMENT IN HEALTH CARE INDUSTRY - A CASE STUDY OF SELECTED HEART CARE DIAGNOSTICS HOSPITALS IN NAGPUR CITY
DR. SANJAY KESHAORAO KATAIT
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133-143
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15.
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IMPACT OF CSR ON BUSINESS
AMIT BHADRA, TOHID KACHWALA
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144-160
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16.
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COMPETENCY MANAGEMENT: A STRATEGIC APPROACH FOR BUILDING SUSTAINABLE COMPETITIVE ADVANTAGE
DR. P. SRINIVASA REDDY
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161-165
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17.
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ECO CERTIFICATION FOR HOTELS IN INDIA: ISSUES & CHALLENGES
DR. GOLDI PURI, DR. KARAMVIR SHEOKAND, MAHESH KUMAR
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166-178
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18.
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MEASUREMENT OF EMPLOYEE MORALE IN SEYADU SPINNING MILLS AT TIRUNELVELI
DR. J. ISAAC BALASINGH, P.KANDHAKUMAR
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179-185
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19.
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FINANCIAL CRISIS AND EMERGING MARKETS: A STUDY ON BRIC (2007-2010)
NIDHI TYAGI, YUSRA NASEEM
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186-201
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20.
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PROMOTIONAL STRATEGY FOR SUSTAINABLE GROWTH IN BANKING SECTOR
SUPRIYA TANDON, BHAWDEEP SINGH
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202-208
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21.
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DEVELOPING NEW PRODUCTS IN THE PHARMACEUTICAL INDUSTRY IN INDIA
DR. PRAFULLA KUMAR DAS
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209-226
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22.
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BRANDING OF HOSPITALS – THROUGH TANGIBLE FACTORS BY SELECTED HOSPITALS
B. SIRISHA, DR M. KISHORE BABU
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227-237
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23.
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A STUDY ON CUSTOMER SATISFACTION IN HOTEL INDUSTRY WITH SPECIAL REFERENCE TO THANJAVUR DISTRICT
DR. R. RENUKA
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238-250
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